Origins & Vision

Towards A Sovereign Post-Cloud Network

YOM was not born in a boardroom; it was forged in the trenches of production. In 2020, the world locked down. Our founder, Jorrit, was running a high-end virtual production studio. To keep clients connected, he delivered a massive digital twin of a TEDx stage, featuring live motion-capture avatars streamed directly to thousands of web browsers.

It worked, but the cost was nearly fatal. Running on AWS revealed a crippling reality: despite extreme optimization, the internal cost per user hit a hard floor of ~$2.00 per hour. We realized then that centralized cloud infrastructure was built for enterprise storage, not mass-market interactive streaming. Therefore we set out to solve a business problem that Amazon couldn't fix.

The Timeline

• 2022 · We made the hard decision to shut down the agency and focus 100% on infrastructure. This deep-tech focus earned YOM the European Commission's "Seal of Excellence."

• 2023 · We secured a €150k innovation loan to test a radical idea: Could a mesh of idle consumer GPUs outperform a centralized data center? Our MVP achieved sub-30ms latency, validating that the "edge" was faster than the "cloud."

• 2024 · We formalized the C-Suite with gaming veterans Andrew Pringle, Rohan Solanki and Jeff Outlaw to prepare for architecting a go-live of the network with a global go-to-market.

• 2025 · The test-net went live, onboarding over 7,000 node runner intent, and went live in 20+ regions globally.

A Decentralized Network

We envision an economy built on real-time participation, not on abstract credentials or centralized intelligence.

As the internet evolves from an internet of files to an internet of events, value shifts with it. Intelligence becomes abundant; representation becomes cheap. What remains scarce are the things abstraction cannot erase: latency, locality, energy, hardware, and physical presence.

In this future, power no longer belongs to those who own information, but to those who can operate live systems close to human time, within the hard limits of physics and perception.

YOM exists for a world where:

• People are not reduced to users, but remain operators and owners of the infrastructure that runs digital experience.

• Value flows to the contributor, not the platform. We replace dependence on distant monopolies with a direct economy where humans are rewarded for the hardware, energy, and care they provide.

• Digital reality remains grounded, not a spectacle to be consumed, but a system that must be run, measured, verified, and paid for by real contributors in real places.

The Mission

YOM’s mission is to turn locally owned, real-world assets into active economic infrastructure. We coordinate a distributed network of edge devices, owned by users, embedded in real places, powered by real energy, into a self-organizing network purpose-built for interactive workloads.

We are engineered around constraints centralized systems cannot escape: physics (latency), perception (responsiveness), and trust (verification). We exist to:

1. Keep human agency economically valuable in a world of automated cognition.

2. Convert idle hardware into paid, verifiable productive capacity.

3. Anchor digital economies to locality and uptime, not distant capital concentration.

Leadership

We achieve this by combine deep-tech engineering with AAA gaming commercial experience.

• Jorrit (CEO): The visionary who pivoted from virtual production to DePIN infrastructure after hitting the limits of AWS.

• Rohan Solanki (CTO): Architect of the HyperOrch scheduler and NodeOS; expert in large-scale Solana blockchain tooling.

• Andrew Pringle (CCO): Bringing decades of retail, commercial and distribution strategy.

• Jeff Outlaw (CXO): Gaming veteran connecting YOM to the global studio ecosystem and content pipelines.

• Jeroen Elout (CMO): Growth machine and UX wizard. Transforms business requirements into beautiful UX and growth pipelines.

TLDR; We are building the infrastructure of the future grounded in human values.